The Impact of the Google Business Profile

If you are a business owner, you are most likely aware that Google search rankings are immensely important to ensure you are getting noticed by customers. If you are looking to gain further awareness as a local business, did you know how beneficial a Google Business Profile can be?

SEO is a powerful factor that can help create tremendous results for businesses looking to gain traffic online. Though it is an extremely competitive arena, with the right strategy and execution, your website can be optimized to bring in more visitors, rank higher in search engines, and get noticed more profoundly. If you are interested in growing your business and taking advantage of the immense potential of Google My Business to increase your SEO capacity, read on to learn how Bizualized can help you grow further and faster with our unique organic strategies.

What is a Google Business Profile?

The Google Business Profile also known as Google My Business (GMB), is a free profile created for your business on Google. It is an incredible way to enable maximum visibility for your company across Google’s various platforms. Search results are everything when it comes to SEO, and GMB is a great way to help your business capitalize on the power of better rankings on Google and be shown on the first page of search results.

The Google Business Profile is owned and managed by each individual business just like in social media, and you have free range to customize it with all of your necessary business info. You can add anything pertinent, such as website links, contact info, hours of operation, and images that help you rank higher in search results and improve local visibility. 

How Google My Business Can Help Your Company

  • Affordable tools are a must when it comes to growing a business and GMB is a free and simple way to increase in-store traffic when done correctly. 
  • Reviews are essential! They are displayed on your profile and demonstrate how satisfied others are with your brand. Enable your business to collect and share customer reviews, which is an excellent way to gain the trust of prospective customers. 
  • Local SEO rankings are super important and GMB helps you capitalize on this through Google Maps. This can propel customers from discovery through conversions very fast. With up-to-date and in-depth info, your company is poised for Google to position well in rankings. As a result, Google helps you score the best SEO positioning possible.


How Bizualized Can Help Grow Your Business with Strategic SEO

Google My Business is a powerful yet cost-effective channel to use within your overall SEO strategy that every business should take note of. Are you interested in learning how Google My Business can help drive greater sales and results for your business? Let the professional team at Bizualized help you meet your goals with a customized SEO strategy. Contact us today for more information!